2023, the off-road motorbike market size is projected to expand at a compound annual growth rate (CAGR) of 7%. The research gives a precise overview of the state of the worldwide market circumstances with the impact of COVID-19 and highlights the advantages, opportunities, challenges, and potential business risks.
An unlicensed motorbike used for off-road riding or leisure is referred to as an off-road motorcycle. These may be driven on other roads as well as trails and all-terrain surfaces. Their greatest readiness is for the racetrack, tournaments, and exploration.
Market Dynamics
The emergence of off-road motorcycle training facilities around the world has played a significant role in the expansion of off-road bikes. Numerous training facilities have been established, such as the Black Swan Moto Off-Road Training Program in California and the BMW Performance Center Off-Road Motorcycle Training in South Carolina. People's purchasing power will rise with the expansion of off-road motorbike training facilities. The provision of pertinent skills and methods by training institutions is likely to increase consumer interest in off-road bike purchases. Bicycle sales will increase as a result, which will affect consumers' buying habits.
Over the course of the projection period, expanding demand from the military industry is also anticipated to present potential prospects. The off-road motorcycle industry has seen significant change due to technological advancements and the introduction of electric and hybrid bikes, particularly in the defense sector. considerable economies throughout the world have seen a considerable increase in military spending, and this is anticipated to have a ripple effect on the off-road motorbike market. Apart from the military application, the off-road motorcycle market is anticipated to have significant growth over the projected period due to the general popularity, increasing awareness of off-road motorcycle events, and the loyal core customer base of off-road motorbike enthusiasts.
Market Segmentation
The global off-road motorcycle market has been segmented into type and application.
By type, the global off-road motorcycle market has been segmented into dirt bikes, adventure bikes, kids motorbikes, and others.
By application, the global off-road motorcycle market has been segmented as recreational and defense. The recreation segment is projected to have the largest market share in the off-road motorcycles market. Off-road motorcycles for recreation purposes serve as a low-cost alternative for consumers wishing to use their off-road motorcycles for recreation on country roads and areas requiring minimum construction standards. Recreational off-road motorcycles are subject to a range of standards, including general construction, exhaust noise requirements, general safety requirements, and others. The recreation segment for off-road motorcycles has a substantial market share during the forecast period, primarily due to the increasing popularity among individuals for the same period.
Regional Analysis
Geographically, the global off-road motorcycle market has been divided into four major regions such as North America, Europe, Asia Pacific, and Rest of the World.
The Asia Pacific region is expected to rise with the highest CAGR in the forecast period. The recent change in preference from mileage to vehicle looks and features is also predicted to result in high demand for off-road motorcycles. The market is also expected to expand during the forecast period due to a rise in population, rapid industrialization, and aggressive expansion of the manufacturing sector.
With big manufacturers investing in the thriving automotive industry in the Asia Pacific region, the off-road motorcycle market is projected to see rapid growth during the forecast period. Increasing awareness among individuals about off-road motorcycle events is expected to fuel demand in the region. The market has been experiencing exponential growth due to increasing sales of motorcycles, the shift of global players to this region, and technological advancements are giving much-needed impetus to the off-road automotive market.
Key Players
Notable players in the global off-road motorcycle industry include ROKON (U.S.), Torrot (Spain), Sherco (Spain), Husqvarna Motorcycles GmbH (Sweden), Alta Motors (California), Kuberg (Czech Republic), Betamotor (Italy), TRS Motorcycles (U.S.), Chritini Technologies (U.S.), KTM (Austria), Kawasaki Motorcorp (U.S.), Honda (Japan), and Suzuki motors (Japan).
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